Manage Your Online Reviews Like a Pro

As we established in the previous post, online reviews are currently one of the most important sources of information and feedback regarding business operations and how your customers interact with your brand. Furthermore, they provide many businesses with very effective (and usually free!) tools to monitor and grow your reputation. 

All of that goodness can come with a cost, however, and the cost in this case is that you've got to know how to manage these reviews, good and bad, in a way that grows your business reputation and drives traffic to your storefront. 

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